Nollywood conveys the quotidian texture of Nigerian urban life, and it does not exclude as inauthentic the realities of consumerism, the multinational corporation or multiculturalism, which is why it might hold so much more appeal to Nigerians and people across the continent than auteurist Francophone African cinema. Nollywood's movies are grounded in the present and are popular because they meld timeless themes with contemporary desires.
Zina Saro-Wiwa: "this industry provides a vision of Nigeria and Africa that has been wrested from the ideologies of foreign bodies and distributors that want to impose their own vision of Africa. And this is a wonderful and long-overdue turn of events. For the first time and in the purest, rawest form, Africa is representing and interpreting Africa."
"Nollywood doesn't care what Sweden thinks."
"Nollywood's movies are grounded in the present and are popular because they meld timeless themes with contemporary desires."
Abani is sarcastic, quoting an unnamed Nigerian director he heard say at a panel, "The last Francophone 'art' film I saw showed a ten-minute shot of a camel standing in a desert doing nothing, not even shitting. I may not know what art is, but this is not it."
Great article. Thanks Jeremy for making my morning. jeez I hate my job. I will now print it and read it again whilst having my lunch at the St. Paul's Cathedral churh yard. :p
3 comments:
Nollywood conveys the quotidian texture of Nigerian urban life, and it does not exclude as inauthentic the realities of consumerism, the multinational corporation or multiculturalism, which is why it might hold so much more appeal to Nigerians and people across the continent than auteurist Francophone African cinema. Nollywood's movies are grounded in the present and are popular because they meld timeless themes with contemporary desires.
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Certainly not trash. Great article...
The best lines were:
Zina Saro-Wiwa: "this industry provides a vision of Nigeria and Africa that has been wrested from the ideologies of foreign bodies and distributors that want to impose their own vision of Africa. And this is a wonderful and long-overdue turn of events. For the first time and in the purest, rawest form, Africa is representing and interpreting Africa."
"Nollywood doesn't care what Sweden thinks."
"Nollywood's movies are grounded in the present and are popular because they meld timeless themes with contemporary desires."
Abani is sarcastic, quoting an unnamed Nigerian director he heard say at a panel, "The last Francophone 'art' film I saw showed a ten-minute shot of a camel standing in a desert doing nothing, not even shitting. I may not know what art is, but this is not it."
Great article. Thanks Jeremy for making my morning. jeez I hate my job. I will now print it and read it again whilst having my lunch at the St. Paul's Cathedral churh yard. :p
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